Insurance Experts Found New Brokerage To Future-Proof Their Careers

Two ambitious insurance professionals from South Yorkshire have future-proofed their careers and put their destiny in their own hands, by starting their own insurance brokerage in association with Leeds-based Gauntlet Group.


Sam Leeder and Paul Taylor, both previously at ProAktive, made the move into self-employment having recognised that they could build a legacy for themselves and their families by starting their own business.


Leeder, who started his career at RSA, celebrates two decades in the insurance sector this year, whilst Taylor is hot on his heels with 18 years’ experience. Both felt the time was right to come together, to launch a new insurance brokerage as Appointed Representatives (ARs) of Gauntlet. As a result, they can now draw on their principal’s in-depth back office support services, compliance procedures, sophisticated Cloud-based IT system and extensive broker relationships as a Willis Group member.


Leeder and Taylor’s new brokerage - Actus Insurance – will be based in Sheffield in South Yorkshire and will handle the needs of commercial clients across the north, in key sectors including manufacturing, engineering, construction, plant and property.


There will also be a focus on helping professionals such as surveyors, accountants, architects, engineers and solicitors. The new business partners will also continue to work with private, high net worth clients needing protection for their homes, cars, jewellery, fine art collections, yachts and holiday homes.


The name ‘Actus’, which means action, performance and delivery in Latin, sums up their approach, according to Leeder. The brokerage will create bespoke solutions and offer intuitive recommendations, going against the grain of consolidation and takeovers within the insurance world.


They will bolster their portfolio of clients by also offering robust risk management and health and safety services, drawing on Gauntlet’s 22 years of expertise in these areas if necessary and on the new Gauntlet e-learning suite of modules.


Sam Leeder says: “Paul and I have harboured ambitions of running our own brokerage for many years and, whilst ProAktive was a good place to work, realised we could not build the future we want for ourselves and our families there.”


Paul Taylor adds: “When we received a recommendation to talk to Gauntlet Enterprise, we were astounded by the depth and quality of the support Gauntlet provides to aspiring insurance professionals like ourselves. We also quickly saw that the personalities of the Gauntlet management team are a great fit for us. When we then realised we could make the financial model work – which was hugely important to us, as we each have two children - we knew we had to make the move and establish Actus Insurance.”


Gauntlet Enterprise director, Paul Coates, adds: “Sam and Paul are the epitome of the type of insurance professional we wish to work with, having a clear vision of what they wish to get from their own business, plus drive and determination and a will to succeed. The clarity of their thinking will be a real asset for them going forward and we look forward to helping Actus Insurance succeed.”


More information about Actus can be found at and details explaining how to become an Appointed Representative with Gauntlet can be found at